Guided by my own curiosity and passion for learning and growing, I am a design thinking strategist who partners with brave leaders who are seeking to discover uncommon solutions and opportunities to their most complex and disruptive challenges. These are challenges that seek to transform systems and behaviors, impact society and build the incerdible.
I do this by taking a human-focused and vision driven approach to creating strategies, frameworks and roadmaps for transformation.
I am a transformation designer who is brave in the face of complexity and uncertainty. Leveraging my extensive experience in user experience and design thinking, I bring a new perspective to digital, product and strategy consulting that begins and ends with people.
I partner with people and organizaitons in 5 primary ways:
I help businesses understand who their audiences are, so that we can make human-informed decisions rooted in empathy-based factual information.
I work with organizations to help them architect and design delightful products that meet both business and user needs.
I architect and coach business through design-thinking transformations, teaching teams how to create, plan and execute human-focused strategies.
I work with executive teams to understand challenges, facilitate alignment and craft solutions to their most complex and disruptive challenges.
I work with leaders and leadership teams to help them understand “design thinking” as a management skill, and work with them to become great human-focused leaders and thinkers.
Creating the incredible requires discipline. I follow a disciplined, human-centered design thinking approach to problem solving that balances divergent and convergent thinking to ensure a thorough understanding of the problem space and creativity in defining the solution. Ideas and concepts are explored and communicated through narratives, ensuring that the experience and ideas are understood both contextually and holistically. This creates alignment around not just the “best” solution, but the right solution - prioritizing human needs over technical desires.
“The main tenet of design thinking is empathy for the people you’re trying to design for. Leadership is exactly the same thing – building empathy for the people that you’re entrusted to help.”
- David Kelley | Founder IDEO