World Perspectives.

The AI-Powered Organization: Breaking Down Cultural Barriers for Transformation

The real frontier in the age of AI isn’t just about mastering new technologies— it’s about cultivating a culture that can embrace and maximize the potential of AI. Many companies’ efforts to scale up …
August 8, 2024
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6 min read

Embracing the Future of Design with AI

AI isn’t just reshaping the future of design; it’s redefining the very essence of creativity. As we hand over the reins to algorithms, we must ask ourselves: Are we ready to let machines tell …
July 24, 2024
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5 min read

The Evolution of Personas: From Static Profiles to AI-Driven Innovation

A Strategic Shift in User-Centered Design As someone who has spent nearly two decades crafting digital experiences, I've witnessed personas evolve from simple user archetypes into sophisticated data models that power modern AI systems. …
December 29, 2023
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2 min read

The Death of Product Management: A New Era Dawns

The role of product management is undergoing a significant transformation. As artificial intelligence increasingly automates traditional product management tasks, we're witnessing the emergence of a new breed of professional: the Product Designer. This shift …
November 29, 2023
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2 min read

Blurred Lines: A Vision for the Future of Design

“Design is not just what it looks like and feels like. Design is how it works.” — Steve Jobs …Design is the story. The role, influence, and impact of Design thinking in product development …
February 28, 2017
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12 min read

From Vision to Reality: A Retrospective of my Journey at XenLogic.

As I look back on my time at XenLogic, I am reminded of the significant events that shaped my career and the company’s trajectory. In 2000, as a freshman at NYU double majoring in …
July 26, 2013
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3 min read
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DAVID ISSA

San Francisco, CA
LinkedIn: in/davidcissa/

© David Issa 2024
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