David IssaWork
Roles and ventures.
One line each, and who did what. Work I led inside a firm was that firm’s work.
Now
- Since 2023FounderXenLogic
Relaunched in 2023, with my fractional CTO and advisory work running through it. Since 2026, a strategy and design consultancy for the AI era. xenlogic.com
- Since 2023Fractional CTOPipCare, through XenLogic
AI care navigation for surgical patients. PipCare’s engineers and a partner team do the building; I set the direction, the architecture and the rhythm. The case study
- Strategic advisorTekton Labs, through XenLogic
Tekton’s clients and workshops are Tekton’s work.
- Since 2024TreasurerInternet Society, San Francisco Bay Area Chapter
On the board of the non-profit chapter; before this, its Vice-President and Secretary. sfbayisoc.org
Before
- 2020 to 2023Co-founder and Chief Product OfficerGeniusRx
A pharmacy platform.
- 2018 to 2020Managing DirectorPivotal Labs Atlanta
Lean, user-centered and test-driven product development. The client work was Pivotal’s.
- 2017 to 2018SVP of Strategy and User ExperienceInvestis Digital
The client work was Investis Digital’s.
- 2014 to 2017EVP, User Experience Strategy and DesignPointClear Solutions
Led the strategy, innovation and design practice of a healthcare-focused software consultancy. The client work was PointClear’s.
- 2013 to 2014Senior User Experience StrategistRally Software
User-centered design practices, alongside product managers and engineers, in an agile software company.
- 2011 to 2013Director of User ExperienceWorry Free Labs (PointClear)
User experience and product strategy for mobile and web. The client work was the firm’s.
- 2003 to 2011Founder and CEOXenLogic, founded with my father
Data and program platforms for global health and research organizations, including the Gates Foundation, Bloomberg Philanthropies, the CDC Foundation, Mount Sinai and Emory. How we built them